Sample Answer
On a recent cross-functional launch, product wanted to prioritize a new analytics dashboard, while sales was pushing hard for a custom pricing feature for one enterprise client. Both were dug in, and engineering was stuck. I stepped in to reframe the conversation around outcomes instead of features. First, I met 1:1 with each lead to understand their underlying goals and constraints. Then I pulled data: pipeline impact from the enterprise deal, NPS feedback requesting better reporting, and projected ARR for both options. In a joint working session, I used a simple impact/effort matrix and a one-page summary of the data so we could evaluate side by side. We agreed on a compromise: ship a lightweight version of the pricing feature behind a flag for that client while committing the next two sprints to the dashboard. The enterprise deal closed for $1.2M ARR, and the dashboard drove a 15% increase in weekly active users within a quarter.
Keywords
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