Most job seekers aren’t failing because they’re “not qualified”—they’re failing because their search is unfocused. If you’re sending dozens of applications and hearing nothing back, try a simpler approach: build a 2-week targeted pipeline that blends research, networking, and applications in a repeatable system.

Step 1: Choose Your “Top 20” (One Hour, No Perfection)

Pick 20 companies you’d genuinely be excited to join.

How to find them fast:

• Search LinkedIn for people with your target title → note where they work
• Look at competitors of companies you already like
• Use job boards to identify repeat hiring companies in your niche

Tip: Your Top 20 should include a mix of “dream” and “realistic” options—momentum matters.

Step 2: Map Roles + Keywords (So Your Resume Actually Matches)

For each company, find 2–3 relevant job posts (even if they’re not perfect). Create a mini keyword bank:

• Skills/tools (e.g., SQL, stakeholder management)
• Core responsibilities (e.g., “build dashboards,” “manage vendor relationships”)
• Outcomes (e.g., “reduce churn,” “improve cycle time”)

Then update your resume with matching language, but keep it truthful and specific. A strong bullet follows this structure:

• Action + scope + measurable outcome (or a clear proxy if you don’t have metrics)

Step 3: Use a “Warm-First” Outreach Ladder

Before applying, try to create a human connection.

Outreach ladder (in order):

1. 1st-degree connections (quickest wins)
2. Alumni / shared groups / past employers
3. Recruiters for that function
4. Hiring manager or team member (short, respectful note)

Simple message template (edit to fit):

• “Hi [Name]—I’m exploring [role] roles and noticed your work at [Company]. Would you be open to a quick 10-minute chat? Happy to work around your schedule.”

Keep it short. The goal is a conversation, not your full life story.

Step 4: Apply Like a Pro (Timing + Tracking)

Once you’ve done even one outreach attempt, apply.

Best practices:

• Track applications in a sheet: company, role, date, contact, follow-up date
• Follow up 5–7 business days after applying (especially if you reached out)
• Prioritize roles posted in the last 7–10 days when possible

A Quick Challenge

This week, choose 5 companies from your Top 20 and do:

• 1 tailored resume version
• 1 outreach message
• 1 application

That’s it. Repeat next week.

What part of this pipeline feels hardest for you right now—choosing target companies, tailoring, or outreach—and why?