Field Marketing Manager (LATAM South)

Datadog is seeking a Field Marketing Manager for the LATAM South (Chile, Argentina, Paraguay, Uruguay) region. This role reports into the Director, LATAM Marketing, based in Brazil.

We are seeking an individual with a proven track record in field marketing, a passion for technology, and a dedication to exceeding goals—setting new standards of excellence within the field marketing domain. This candidate consistently applies a growth mindset to their multi-touch, multi-channel approach to driving key account engagement. Your strategic mindset revolves around pipeline development, focusing on how field channels contribute to the global field marketing strategy to yield high-quality leads with best-in-class conversion rates. Collaboration is your forte, as you enjoy working with sales and cross-functional teams to understand colleagues' objectives, KPIs and insights. Your deep market knowledge enables you to be a strategic partner across the GTM organisation.

Although we still do not have an office in Chile, WeWork facilities are available to be used in all countries, as at Datadog, we place value in building relationships and work in collaboration with cross teams.

What You’ll Do:

• Create regional field marketing plans utilising regional market knowledge in collaborating with the wider marketing team such as Demand gen, marketing operations and partner marketing to drive strategic planning with clear KPIs, goals, forecasts, workflows, and enablement plans.


• Gain a comprehensive understanding of our products, market positioning, competition, and Ideal Customer Profile (ICP).


• Utilise your strategic mindset to build, own, and execute a strategy that focuses on pipeline development for the sales team and awareness of Datadog in the LATAM South region.


• As a strategic partner across the GTM org, this role will keep the teams informed of the full marketing strategy, their actionable resources, and analysis on what is driving buyer interest in the region.


• Work with demand generation teams based in the US to regionalize content and optimise messaging for landing pages, email marketing, and paid ads for audience acquisition to regional events and drive engagement for digital campaigns.


• Develop and deploy field events/programs that deliver the right leads at the right time.


• Utilise your knowledge of field channels to optimise the regional field marketing strategy and evaluate the success of each program to help inform future plans and roadmaps.


• Use your solution-oriented approach and outstanding organisational skills to meet deadlines while balancing multiple projects, business partners, and priorities.


• Proactively collaborate with the partner, sponsored event, and customer event marketing teams, forging strong alliances to enhance existing programs. Integrate their events seamlessly into the overall field marketing strategy, aiming to maximise the ROI on current marketing expenditures.

Who You Are:

• 3-5 years of relevant field marketing experience in B2B SaaS marketing to the enterprise.


• Native language skills in Spanish as well as exceptional oral, written, and presentation skills in English.


• Ability to travel up to 40% of the time.


• Ability to create regional marketing plans and communicate the plans to sales.


• Experience with CRM (Salesforce), Google Suite, project management and sales enablement workflows.


• Outstanding organisational skills, ability to follow through, and capable of meeting deadlines while balancing multiple projects and priorities.


• Passionate about and an expert in delivering compelling field event experiences.


• Stellar communication and relationship building skills that help you connect with a range of people, from entry-level employees to the C-suite.


• Apply a growth mindset towards our business, function and your development.


• Thrive on data and engage with systems to collect, analyse and share data relative to your programs for pipeline planning.

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you’re passionate about technology and want to grow your skills, we encourage you to apply.

Benefits and Growth:

• Generous and competitive benefits package


• New hire stock equity (RSUs) and employee stock purchase plan


• Continuous career development and pathing opportunities


• Employee-focused best in class onboarding


• Internal mentor and cross-departmental buddy program


• Friendly and inclusive workplace culture

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.