Director, Mid-Market Sales (Archived) | VirtualInterview.ai

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 116 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com.

Our Sales team empowers brands to achieve repeatable success on Reddit by helping them reach, resonate, and authentically engage with our users.

As Reddit continues its rapid growth, we’re seeking a dynamic, strategic leader to elevate the Shopping segment within our U.S. Mid-Market Goods organization. This high-visibility segment includes many of the most innovative brands across retail, ecommerce, and emerging shopping categories—and your leadership will shape how they succeed on Reddit.

In this role, you’ll guide and empower a team of Sales Managers across the country, driving both new client acquisition and meaningful expansion within our existing partnerships. You’ll play a pivotal role in defining how Reddit helps advertisers connect with millions of passionate communities, making this an opportunity to influence not just a team, but a core pillar of Reddit’s revenue strategy.

If you’re excited by building teams, accelerating growth, and pushing the boundaries of what’s possible in commerce marketing, we’d love to have you lead the future of Shopping at Reddit.

This is one role that is flexible to be based out of New York, San Francisco, or Los Angeles.

You’ll be responsible for:

Recruiting, training, and leading an org of top-of-industry Sales Managers, Client Partners, Client Account Executives, and Client Account Managers

Building and executing the Mid-Market North America Shopping strategy, including developing the early GTM plan and long-term expansion

Driving Managers and their teams to exceed revenue targets

Building and managing senior-level relationships with key clients and agency partners

Advising sales and product management on market opportunities, sales positioning, use of resources, and strategic planning

Partnering with Marketing to drive new product launches, marketing communications, and new advertiser acquisition

Partnering with Sales Ops and Finance to develop financial and operating targets, ensuring alignment with the strategic plan

Representing Reddit at key industry events and conferences

The right leader will have:

10+ years of leadership experience in media sales

2+ years of experience leading teams of managers

Experience leading and building sales teams at dynamic, industry-leading companies, and motivating those teams by connecting their work to top-line business goals

Strong analytical and problem-solving skills

Deep functional knowledge and industry expertise within core Shopping segments like eCommerce and Retail

Ability to forecast critical business needs, look around corners, unblock barriers to success, and influence at all levels

Experience leading company-wide and/or XFN strategic initiatives

A scaled leadership approach focused on entrepreneurial ways to delight customers at scale

Passion for Reddit and its incredibly unique audience by understanding the culture, vernacular, and appropriate ways to make brands successful within communities

Track record of building high-performing teams through mentorship and talent development while attracting new talent

Experience building a Shopping GTM approach at a competitor platform is ideal

Benefits:

Comprehensive Healthcare Benefits and Income Replacement Programs

401k with Employer Match

Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support

Family Planning Support

Gender-Affirming Care

Mental Health & Coaching Benefits

Flexible Vacation & Paid Volunteer Time Off

Generous Paid Parental Leave

Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and will also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base pay range for this position is:

$210,000—$294,000 USD

In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.

Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.

Director, Mid-Market Sales (Goods - Shopping)

Job Description