Principal Content Designer

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn't work together.

So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, offer buy now, pay later functionality, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we've embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We're building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

The Role

We're looking for a Principal Content Designer to join Square. The role reports into the content design team, and will be focused on improving the seller experience across the Square ecosystem.

We believe good content is crucial for Square—clear and approachable language helps people understand how their business is performing, what their customers need, and guides them towards achieving their goals. As a principal-level designer, you'll help serve a critical leadership function within the content design team—elevating peers by reviewing work, mentoring, and coaching across disciplines.

You Will

• Work alongside other content designers, product designers, researchers, product managers, analysts, and engineers to understand customer needs, define requirements, drive alignment, and align on business goals


• Develop a UX and content strategy point of view and craft clear and compelling narratives to illustrate proposed solutions and influence the product development process from ideation to launch


• Find intuitive and elegant content solutions, crafting experiences that resonates with our existing and growing audience and provides measurable value to the business


• Leverage AI tools to design, automate and scale processes across the team


• Seek feedback on your work, build consensus among your team, and bring stakeholders along with your recommendations


• Get to know the Square brand and work with content designers and copywriters to keep refining our voice and building out our style guide


• Set a high bar for writing quality and lead efforts to evangelize and update our style guide


• Be responsible for scope beyond UX experiences: you'll help craft organization and company-wide strategies and approaches that bring Square closer to achieving its mission

You Have

• 10+ years of experience as a Content Designer, UX writing, product content strategy, or whatever you happen to call it


• Exceptional writing/editing skills and passion for the craft, plus strong design/systems thinking and product strategy chops


• Experience working with company leadership and presenting to executives


• The ability to apply consumer insights and metrics to inform design decisions and influence company-wide strategy


• Built foundational frameworks, guidelines, and content systems


• Have familiarity with and curiosity in using AI tools to influence strategy, scale processes and assist with execution

*Please include a portfolio of your work in order to be considered

We're working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is an equal opportunity employer evaluating all employees and job applicants without regard to identity or any legally protected class. We will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances. We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we're doing to build a workplace that is fair and square? Check out our I+D page.