Regional Campaign Specialist at Elastic

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

What is The Role

Elastic is looking for an ambitious, experienced Regional Campaign Manager who can bring our global campaigns to life across the APJ region—adapting strategies, content, and activations to meet regional market needs while driving impact in the region!

What You Will Be Doing

Regional Campaign Strategy & Execution: Partner with Global Integrated Campaigns to adopt, adapt, and activate Elastic’s global programs for the APJ region. Tailor messaging, channels, and tactics to regional market dynamics while maintaining alignment with global strategy and objectives.

Cross-Functional Regional Collaboration: Work closely with APJ Field Marketing and Sales to identify regional priorities and develop regionalized campaign motions that resonate with key industries, personas, and target accounts. Relay feedback from regional SDRs, Sales orgs, and Regional Marketing teams to shape the direction and future of our global campaigns.

Digital Activation & Optimization: In conjunction with the Global Paid Media team, collaborate with APJ field marketing and global digital marketing teams to refine campaign promotion and strategy across digital channels, ensuring strong visibility, engagement, and regional relevance.

Campaign Performance & Insights: Track and analyze regional campaign performance, providing clear reporting and actionable insights to team members. Use data to guide prioritization, improve campaign effectiveness, provide aggregated feedback and recommendations to Global marketing teams, and inform future planning.

Content & Offer Localization: Adapt global content, offers, and creative assets to ensure cultural, language, and market fit for APJ audiences while preserving Elastic’s brand and messaging frameworks.

Funnel Ownership & Regional Impact: Manage the end-to-end performance of regional campaigns and regional campaign events, driving measurable impact across the funnel—from awareness and engagement to lead conversion and pipeline.

Iteration & Continuous Improvement: Continuously optimize regional campaign activation through testing, data-driven insights, and best practices to improve efficiency, relevance, and overall results.

What You Bring

5+ years experience in B2B marketing; experience in revenue marketing, demand generation, or growth marketing—particularly within SaaS, developer platforms, cloud infrastructure, or other high-growth tech sectors

Understanding of the demand generation mix, with a proven track record of driving lead and revenue growth through innovative campaigns

Experience developing, launching, and scaling demand generation programs against a target account list with defined buying groups, driving measurable business impact

Familiarity with modern demand generation principles, including lead scoring, attribution, ABM, marketing funnel strategy, and campaign measurement

Deep understanding of APJ business landscape and APJ Field needs and priorities

Understanding of digital marketing ecosystems, programmatic strategies, and campaign frameworks

Analytical skills that support both strategic decision-making and hands-on execution

Demonstrated ability to create compelling marketing assets and influence messaging for diverse audiences—including customers, prospects, and sales teams

Comfort working in fast-paced environments with shifting priorities and an eye toward future scaling

Exceptional communication skills—both written and verbal—with an ability to simplify complex technology for varied audiences

Proficiency with leading marketing automation and CRM tools, especially Marketo and Salesforce.

Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

Competitive pay based on the work you do here and not your previous salary

Health coverage for you and your family in many locations

Ability to craft your calendar with flexible locations and schedules for many roles

Generous number of vacation days each year

Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service

Up to 40 hours each year to use toward volunteer projects you love

Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email candidate_accessibility@elastic.co. We will reply to your request within 24 business hours of submission.

Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)

Elasticsearch develops and distributes encryption software and technology that is subject to U.S. export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.

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Regional Campaign Specialist

Job Description

What is The Role

What You Will Be Doing

What You Bring

Additional Information - We Take Care of Our People