Software Engineer, Ads & Brands at Roblox

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.

At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.

A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.

With Roblox’s daily active users growing at a record pace, we are building the next generation of advertising in an immersive metaverse. Our team sits at the core of the Roblox ecosystem, serving billions of impressions while providing the critical infrastructure that connects global brands with our massive community of creators.

We are seeking a Software Engineer to join the Ads Experience team. You will work alongside experienced engineers and product leaders to build the full spectrum of our monetization experience, including Advertiser Experience (Roblox Ads Manager), Brand Experience (Brand Ads & Integrations), and Publisher Experience (Creator Monetization & Commerce).

This is a unique opportunity to grow your career by solving complex technical challenges. You will help build the features that define how advertising works within a 3D metaverse, balancing user experience with a massive real-time economy.

You Will

Build the Roblox Ads Manager: Design and implement full-stack features for our flagship advertising platform. You will write high-quality code for both the React/TypeScript frontend and Go/C# backend services to help advertisers create campaigns and view real-time reporting.

Implement Brand Ad Offering: Collaborate with senior engineers to build the logic and delivery mechanisms for immersive 3D ad units, ensuring they load performantly within games.

Support Creator Success: Develop tools and dashboards that allow game creators to onboard easily, manage their ad inventory, and track their revenue and engagement metrics.

Maintain System Reliability: Write comprehensive unit and integration tests, participate in code reviews, and help monitor production systems to ensure our high-scale services remain reliable and fast.

Collaborate Cross-Functionally: Partner with Product Managers and Designers to understand requirements, scope small-to-medium features, and deliver polished user experiences.

Innovate with AI: Help integrate AI-powered capabilities into our workflows, such as connecting Generative AI models to our creative tools or assisting in building intelligent campaign recommendations.

You Have

1-3 years of experience in software engineering (internships included), with a track record of delivering high-quality production code.

Coding Proficiency: Strong programming skills in at least one modern language (e.g., Go, C#, Java, Python, or C++).

Full-Stack Interest: Experience with or a strong desire to work across the stack, including modern frontend frameworks (React, TypeScript) and backend services.

Problem-Solving Skills: A solid understanding of computer science fundamentals, data structures, and algorithms, with an aptitude for debugging complex issues.

Curiosity & Drive: A willingness to learn new technologies quickly, whether it's 3D engine, distributed systems patterns, or ad-tech concepts.

Education: A Bachelor's degree (or equivalent professional experience) in Computer Science or a related engineering field.

Please note the Company may not be able to employ candidates who have United States work authorization related to certain U.S. visa categories, or support future F-1 or H-1B sponsorship at this time.

For roles that are based at our headquarters in San Mateo, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. All full-time employees are also eligible for equity compensation and for benefits as described on this page.

Annual Salary Range

$153,120—$195,780 USD

Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).

Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations to candidates with qualifying disabilities or religious beliefs during the recruiting process.

Software Engineer, Ads & Brands

Job Description