Senior Product Manager at Cloudflare

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!

Available Locations: Bengaluru

About the role

Cloudflare is seeking a dynamic and experienced product manager to join our platform product team, overseeing marketing engineering initiatives. You will be responsible for defining and executing the product roadmap for the platform capabilities that empower our marketing teams and the cloudflare.com experience. This includes building AI-first experiences for both internal teams and external customers, and helping Cloudflare navigate a web where AI agents are increasingly the audience — not just humans.

This high-impact role requires a strategic thinker with a strong technical acumen, a deep understanding of marketing technology and growth principles, and the ability to collaborate effectively with engineering, marketing, analytics, and other product teams.

Problems you may face:

As AI agents increasingly browse, research, and transact on behalf of humans — how do we build marketing and growth experiences for a world where the majority of site traffic comes from bots and agents? What does this mean for how Cloudflare measures engagement, intent, and conversion, and how do we turn this shift into a competitive advantage?

How do we use AI to make our marketing teams dramatically more effective — from content creation and experimentation to personalization and campaign optimization?

How do we drive awareness, engagement, and retention throughout a customer’s Cloudflare journey and set them up for success faster, incorporating LLMs and agents into their journeys?

Desirable Skills, Knowledge, and Experience:

We are looking for someone who is curious, customer-centered, can learn quickly, think creatively, and work cross-functionally. Key responsibilities include:

AI fluency: Comfortable building with AI tools and thinking in terms of AI-first experiences — for both internal teams and external customers. You understand how LLMs, agents, and automation are reshaping how people interact with products and can translate that into concrete roadmap decisions.

Business & Platform Vision and Strategy: Define and communicate the vision, strategic direction, and goals to maximize impact for customers and the company.

Roadmap Prioritization: Develop and maintain a product roadmap that optimizes both short-term wins with long-term version with investments in platform capabilities and customer experience improvements.

Champion of the customer: Develop a deep understanding of the marketing technology landscape, growth best practices, and the needs and behaviors of Cloudflare's target users and customers — including the developers and businesses building AI agents that interact with Cloudflare properties on their behalf.

Cross-Functional Collaboration: Act as a central point of contact between various product, marketing, engineering, and analytics teams throughout the product lifecycle to successfully execute the roadmap and impact for customers.

Data-informed Decisions: Define key metrics, establish tracking mechanisms, and analyze product performance to identify areas for improvement. This includes rethinking what engagement and conversion mean in a world where a growing share of traffic is non-human.

First-class Execution: Gets things done and has a track record of driving excellence, impact, and managing complex projects end-to-end.

Bonus Points

Proven track record of successfully defining and launching impactful platform products and driving growth

Excellent analytical and problem-solving skills, with the ability to interpret data and translate it into actionable insights.

Data-fluency – There is no team of analysts at Cloudflare. Can you work directly with data yourself to build confidence in your views and can you use that same data to persuade others?

Engineering fluency – While it’s not required, we tend to find success with candidates who have a technical background, formal or otherwise. You don’t need a CS degree but building credibility with our engineering teams is critical and so some history of technical acumen would be super helpful

Exceptional communication – Strong interpersonal skills with the ability to influence and build consensus across diverse teams.

At Cloudflare it’s pretty helpful to understand how the Internet really works at layers 2 through 7. If you don’t have this, be prepared to speak with mastery about another realm of similar complexity.

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.

1.1.1.1: We released 1.1.1.1 to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our privacy commitment and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer. We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness. All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law. We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require a reasonable accommodation to apply for a job, please contact us via e-mail at hr@cloudflare.com or via mail at 101 Townsend St. San Francisco, CA 94107.

Senior Product Manager

Job Description

Desirable Skills, Knowledge, and Experience: