Event Specialist (Contract)

About AlayaCare

At AlayaCare, we’re more than a fast-growing SaaS company — we’re a caring, driven team working to transform home healthcare. Our cloud-based platform empowers care providers around the world to deliver better outcomes for their clients and communities.

With 550+ employees across Canada, the US, Australia, and Brazil, we’re united by a shared mission and a culture grounded in transparency, growth, and human connection. Whether you’re early in your career or a seasoned expert, AlayaCare is a place to grow your impact, your skills, and your career — alongside people who want you to succeed.

About the Role

This is a temporary full-time role (6-8 months, March-October 2026) and is ideal for someone who thrives in fast-paced environments and enjoys bringing events to life.
The Event Specialist plays a hands-on role in planning, coordinating, and executing a wide range of virtual and in-person events, with a strong focus on third-party trade shows and conferences. This role is designed to support AlayaCare’s busiest event season, making it a great opportunity for someone who thrives in fast-paced environments and wants to play a key role in delivering high-impact events. The Event Specialist will support third-party events, sponsorships, and select AlayaCare-hosted experiences that build brand awareness, generate leads, and engage customers and prospects. The Event Specialist is highly execution-focused, managing event logistics, coordinating with vendors and internal stakeholders, and ensuring seamless on-site and virtual experiences. With a strong attention to detail and a results-oriented mindset, this role contributes directly to AlayaCare’s marketing and revenue goals by delivering high-impact events that reflect the brand and drive meaningful engagement. This role works closely with cross-functional partners across the Revenue team to ensure every event is delivered smoothly, on brand, and aligned with business objectives.

What You’ll Do

• Under the direction of the Director, support event planning and execution (virtual and in-person) for national and international trade shows, webinars, conferences, sponsorships, AlayaCare hosted events, and user conferences. Responsibilities include sourcing venues, managing timelines, contract negotiations, budgeting and internal and external communications.


• Coordinate with vendors and partners to manage and maintain administrative and logistical tasks across multiple concurrent events.


• Track and manage event inventories, including swag, signage, booth assets, and marketing collateral, ensuring materials are up to date and aligned with brand standards


• Provide on-site event support, as needed, including site visits, setup, registration, attendee assistance, and teardown.


• Collaborate cross-functionally with internal teams (Sales, Marketing, Customer Success, Product) to ensure all event deliverables are completed accurately, on time and aligned with event objectives.


• Assist with event enablement, including coordinating pre-event briefings, event-day support, and post-event debriefs and follow-ups.


• Assist with post-event reporting, compiling metrics such as registration, attendance, survey responses, and feedback to evaluate success and identify opportunities for improvement.


• Stay abreast of changes and trends within the post-acute health/home care and b2b SaaS industries and support research into new event opportunities and sponsorships


• Maintain current knowledge of relevant laws and regulations related to events, permits, and safety guidelines.

What You Bring to the Team

• Completion of post-secondary education in a relevant field (Bachelor’s or College Level), or completion of post-secondary education in an unrelated field coupled with relevant industry experience in corporate events management as detailed below:
  
  
  
  • 2+ years of experience in corporate marketing events planning and execution.
  
  
  • 1+ years of experience in the B2B tech industry.
  
  


• Experience planning, promoting and executing virtual and in-person events.


• Strong project and time management skills, with the ability to manage multiple concurrent deadlines.


• Strong attention to detail and accuracy


• Proven ability to be organized, agile, and solutions-oriented, with a creative approach to problem-solving.


• Self-motivated and able to work both independently and collaboratively, with minimal supervision


• Proficiency in HubSpot, Zoom, Asana, and Slack is an asset


• Bilingual (French/English) is an asset


• Willingness to travel within North America (up to 15%) may be required; flexible hours can be required due to the nature of the position, including some early mornings, evenings, and weekends.

Why Join AlayaCare?

• Work With Purpose - Help build technology that empowers care providers and improves outcomes for patients and families. Your work will matter — to our customers and to the people they serve.


• Grow in a High-Trust Culture - We lead with transparency, feedback, and positive intent. You’ll be supported through mentorship, career mobility, and our promote-from-within philosophy.


• Balance That Works for You - We value flexibility and well-being — from Wellness Fridays to volunteer time off and flexible vacation — so you can recharge and show up at your best.


• Benefits That Matter - Equity in a well-funded, scaling company; comprehensive health benefits, telemedicine, and lifestyle spending accounts; parental leave top-up and family support programs.


• Inclusive by Design - We celebrate diverse perspectives and foster belonging through our DEIB initiatives and employee-led events — connecting global teams in meaningful ways.

Location and Work Model

This role is based in the Greater Toronto Area. We’re a hybrid team with set in-office collaboration days, and team members are expected to be at our Toronto office at least two days per week to foster connection, innovation, and teamwork.